A more playful FREM
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About the project
FREM is a volunteer-run gymnastics club in Odense, founded in 1920. Most of the members are kids, so the club needed an identity to match. The result is a simpler logo, a more playful identity and brighter colours.
The website is built around the moment that matters most: the yearly registration. Finding the right team and getting to sign-up is now quick and easy, also on mobile. During registration, the volunteers now get far fewer calls from confused parents.
I designed and built the site in Framer, with all content in the CMS so the volunteers can keep it up to date themselves.
Trine Pedersen
Bestyrelsesformand
